From Emerging to Preferred: How Navin's Cedar at Starwood Towers Earned Its Spot in Chennai's Top 10
Chennai has always rewarded the bold. Those who saw Adyar before the skyline filled in. Those who chose OMR before the IT corridor exploded. And now, those who are choosing Navin's Cedar at Starwood Towers before the last few homes are gone.
This is not just another premium apartment in Medavakkam. It is the final phase of an award-winning township, a community that 850+ families already call home, set within 9.85 acres of landscaped serenity, and anchored by a home format so thoughtful, it is changing how Chennai lives.
Meet the 3BHLK - Chennai's Most Talked-About Home Format
Let’s begin where every great home begins: the living experience.
Navin’s did not just build another 3 BHK. They created something entirely new.
The 3BHLK is a format pioneered by Navin’s and introduced at Starwood Towers, where the “L” stands for an entire extra living room. It is not a compact study or a utility corner, but a full-sized, flexible space designed around your lifestyle.
A home theatre for the cinephile. A personal gym for the early riser. A creative studio for the artist. A reading room for the quiet mind. A playroom for children who bring the home alive.
The 3BHLK is not just an extra room. It is permission to live exactly the way you have always imagined.
What Makes the 3BHLK Different
- A true additional living room, not a study or converted space, but a full functional living area.
- Flexible lifestyle design that can become a gym, theatre, studio, playroom, or lounge as your life evolves.
- No compromise living, ideal for first-time buyers who want more from day one.
- Upgrade-ready homes, perfect for growing families who need space that matches their lifestyle.
- A high-value investment product with strong differentiation in rental and resale markets.
- Private balcony experience with sweeping views of Medavakkam’s evolving skyline and open, breathable living.
Every 3BHLK home at Navin’s Cedar at Starwood Towers comes with a balcony that opens into space, light, and perspective, the kind of breathing room that reminds you why you chose high-rise living in the first place.
Medavakkam: The Location That Was Right All Along
When Phase 1 of Navin’s Starwood Towers launched in 2015, Medavakkam was a whisper in Chennai's real estate conversation. Today, it is one of South Chennai's most strategically positioned residential corridors, and Navin's had already planted its flag here a full decade before the market caught up.
Positioned at the confluence of Velachery, OMR (Sholinganallur), and Tambaram, Medavakkam offers what few Chennai neighbourhoods can claim: access to everything, without the chaos of everything.
- IT professionals from Sholinganallur, Perungudi, and Siruseri are just minutes away.
- Families are close to reputed schools, hospitals, and retail centres.
- Commuters benefit from a well-connected road network.
- Upcoming Metro connectivity is expected to add further convenience.
For those searching for flats for sale in Medavakkam or premium apartments near OMR Chennai, the opportunity is still open, but it is closing with every home that gets booked.
100+ Amenities. One Extraordinary Life.
At Navin's Cedar at Starwood Towers, the amenities are not just brochure features. They are the daily texture of your life.
Wellness and Movement
- Swimming pool
- Fully equipped gym
- Jogging track
- Badminton court
- Basketball court
- Tennis court
- Table Tennis
- Meditation Hall
- Dedicated Yoga spaces
Entertainment and Connection
- Galaxy Cinema Hall
- VR and PS-4 Gaming Zone
- Clubhouse
- Amphitheatre
- Barbeque Pods
- Party Lounge
- Cafeteria
Families and Outdoor Living
- 9.85 acres of landscaped gardens
- Children's Play Zones
- Senior Citizen Park
- Open green corridors for rest and reflection
Smart and Sustainable Living
- EV Charging Stations
- Rainwater Harvesting
- STP and Grey Water Treatment
- 24/7 CCTV and Manned Security
- 100% Power Backup
All 100+ amenities are fully operational from day one. When you move into Navin’s Cedar at Starwood Towers, you move into a community that is already alive.
A Community of 850+ Families - Your Neighbours Are Already Home
Here is something no new launch can offer you: an established, thriving community.
Navin's Cedar at Starwood Towers is the final phase of a township where 850+ families have already made their lives. The common areas are active. The friendships are real. The community warmth that typically takes years to build elsewhere already exists here, waiting for you to step into it.
This matters for end-users who want more than just four walls. It matters for investors whose tenants will value community life and stay longer. And it matters for families relocating to Chennai who want a ready social fabric from day one.
The Investment Case: As Clear as It Gets
Medavakkam has delivered consistent appreciation since 2015. With IT demand from Sholinganallur, Perungudi, and Siruseri sustaining strong rental interest year-round, apartments within well-managed, amenity-rich communities like Navin’s Cedar at Starwood Towers are rarely vacant and never undervalued.
For Investors
- Steady and high-quality rental income
- Tenants drawn to the 3BHLK format and 100+ amenities
- Long-term capital appreciation potential
- Strong location advantage in South Chennai
For First-Time Homebuyers
- A premium address without sacrificing space
- A proven community to grow into
- A future-ready home layout with the 3BHLK concept
For NRI Buyers
- Reputed developer with a strong track record
- 20+ award-winning projects
- IGBC Gold Rated Green Building
- Operational and maintained community with low execution risk
This Is the Culmination, Not the Beginning
Navin's Cedar at Starwood Towers is not a new project asking you to take a leap of faith. It is the final chapter of a vision that began in 2015, fully proven, fully awarded, and fully alive.
The 3BHLK format. The Medavakkam advantage. The 100+ amenities. The 850+ family community. Everything is here. Everything is ready. And there is only one phase left.
If you have been looking for premium apartments in Medavakkam, premium 3 BHLK flats near OMR, or the best residential projects in South Chennai, your search has a name.
Navin's Cedar at Starwood Towers
100+ Amenities. 20+ Awards. IGBC Gold Rated Green Building. One Final Phase.
Book a site visit today and experience the Navin’s Cedar at Starwood Towers difference for yourself.
